PPC IMPACT Advertising

Focused on e-commerce brands, this Dublin, Ireland-based agency positions paid advertising as its core discipline, helping businesses set up and manage campaigns on Google, Meta and other ad platforms. The team is small, in the 1-10 range, and describes its approach around clear strategy, performance tracking and measurable outcomes for the merchants and businesses it works with, rather than broad brand-building. Its PPC work is structured into tiered packages: a basic offering covering Google and Bing Shopping campaign setup, a landing page audit and simple performance tracking; a mid-tier plan adding search and display campaigns, monthly reporting and ongoing optimisation; and a top-tier plan that includes ad copywriting with A/B testing, multi-platform management across Google, Bing, display and remarketing, audits of up to eight landing pages, and bi-weekly reporting with a dedicated account contact. Beyond PPC, the agency lists search engine optimization built on keyword research, content structuring and on-page SEO practices, along with web development using WordPress for responsive, manageable sites. It also offers content marketing support, producing blog posts, landing page copy and product descriptions aligned to a client's goals and target audience.