Rablab

Rablab is a Montreal-based web marketing agency working with companies across WordPress, Shopify, industrial, B2B lead generation, and e-commerce sectors. The team, which includes a director of SEO, an administrative director, and a team lead, positions itself around search engine visibility, covering both traditional organic search and newer generative engines such as ChatGPT and Perplexity. The agency states it works with more than 150 companies. The service offering centers on SEO and Google Ads (SEM), supported by data analysis for campaign measurement. On the organic side, Rablab describes technical SEO audits, keyword research, AI-assisted content writing, backlink acquisition, local SEO through Google Business Profile optimization, UX audits, and SEO migration planning to limit ranking losses during site transfers. A distinct part of its offering is GEO (generative engine optimization), covering keyword and prompt research for generative search intent, technical audits for AI indexing signals, AI-assisted content structured to be cited by generative engines, and backlink building aimed at reinforcing page credibility for AI crawlers. On the paid and technical side, services include Google Ads account audits, Google Merchant Center optimization for Google Shopping, and migration from Universal Analytics to GA4. The agency also lists compliance support for Quebec's Law 25 and offers a free SEO report as an entry point for prospective clients.