Ranking Carolina

Founded in 2007 and based in Charleston with an additional location in Myrtle Beach, Ranking Carolina is a small team (1-10 people) working primarily with small businesses across South Carolina and elsewhere in the United States. Rather than applying broad corporate strategies, the agency positions itself around local market knowledge, describing its approach as combining technology, marketing, and search into what it calls a blend of art and science. Its stated aim is to build what it terms "legit online brands" for the businesses it partners with. The agency's core service is organic Search Engine Optimization centered on Local Search, built on content-driven optimization strategies and analysis of search trends to capture searches happening within a business's local area. Alongside SEO, it offers Design + UX work, drawing on the Japanese concept of Shibui ("devoid of all unnecessary things") to produce websites described as clean, fast, and functional. It also provides Paid Search services, focused on identifying high-value, low-risk ad opportunities and targeting to reduce wasted ad spend rather than competing on costly, low-conversion keywords. Data analysis underpins these services, with the agency emphasizing transparent, unbiased data interpretation to inform business decisions and adapt to ongoing changes in search behavior. Additional declared services include Social Media Marketing and Web Development, alongside custom Web Design.