Ready Set Rocket

Based in New York City at 48 Wall Street, Ready Set Rocket has operated since 2009 and now forms part of SiaXperience, a Sia Partners company. The agency works with organizations across finance, entertainment, sports, and food service, with past project work including iShares by BlackRock, Signature Theatre, the NBA, and Sweetgreen. Its stated approach centers on integrating data, AI, strategy, and creative work rather than treating these as separate disciplines, aiming to combine measurable results with storytelling that leaves a lasting impression on audiences. The agency's declared service lines cover Search Engine Optimization, Digital Strategy, Social Media Marketing, Web Design, and Advertising, delivered through a small team structure of 1-10 people. Beyond standard service delivery, Ready Set Rocket has developed a proprietary data platform called CorralData, into which co-founder Alex Lirtsman integrated Ask AI capabilities, reflecting an internal push to bring generative AI and chat-based search into client-facing work. Leadership includes CEO Lauren Nutt Bello and Chief Strategy Officer Kitty Tsang, who oversee a structure intended to support company growth following the move under Sia Partners. The agency frames its method as a balance between quantitative analysis and creative execution, positioning data and design as complementary rather than competing inputs into campaign and brand work for its clients.