Recover Reputation, Boutique Online & GenAI Reputation Management

Based in New York, Recover Reputation is a small team (1-10 people) focused on a narrow specialism: managing how generative AI systems such as ChatGPT, Gemini, and Perplexity represent individuals and organizations. Rather than pursuing broad SEO or brand marketing work, the agency addresses cases where AI models generate inaccurate, fabricated, or damaging information about a client — what it terms GenAI misinformation or "hallucinations." Its client base appears to include corporate brands facing disinformation campaigns, alongside individuals or organizations affected by AI-generated errors, and it works with clients confidentially on reputation assessments regardless of geography, since AI outputs are not location-bound. The agency's method is structured around a self-described "Synergistic Algorithmic Repair Framework," built on three stages. The first, Digital Ecosystem Curation, involves creating a network of accurate, high-quality content designed for ingestion by GenAI models, drawing on ORM and generative engine optimization (GEO) techniques. The second, Verifiable Human Feedback, applies reinforcement learning from human feedback (RLHF) mechanisms to submit corrective input to AI systems, using the verified content built in stage one as supporting evidence. The third, Strategic Dataset Curation, converts verified information into a structured dataset intended to protect against future algorithmic changes. Services listed include SEO, AI consulting, content marketing, and marketing strategy, and the agency offers a free AI audit that reports on AI sentiment bias and a "vulnerability score" prior to engagement.