Redbird Group

A content boutique headquartered in Culver City, California, Redbird has worked since 1996 with organizations ranging from established consumer brands to emerging companies and nonprofit foundations. Clients cited on its site include California Closets, One Medical, the Gap Foundation, the Bill & Melinda Gates Foundation, Tastemade, Banner Health, J.P. Morgan, Costco, EO Products and Monrovia, spanning retail, healthcare, finance and sustainability-focused organizations. The agency is women-owned and staffed by strategists, writers and designers with backgrounds at Condé Nast, Hearst and the New York Times. Redbird's work is organized around what it calls Brand Leadership Strategy, an approach focused on helping clients define a brand's vision before expressing it through content. Delivery is split across specialized units: Redbird Imprint, which produces national-quality print magazines and books; Redbird Studios, a video team working in documentary and narrative filmmaking; and Redbird Summits, which develops thought leadership events to present client ideas to an audience. Declared service areas include SEO, branding, media planning and buying, and video production, with the agency's output centered on editorial content — magazines, books, video and live summits — intended to build trust with customers and employees and to produce measurable business results such as return on investment from client magazines and brand lift from video and summit programming.