Refinery Group

Based in Manchester, this independent integrated marketing agency works across sectors including retail, drinks, beauty, home and lighting products, and funeral services, with clients such as Deichmann, BOOST Drinks, EGO, Astech, Chelsom, SKIL, East of England Co-op Funeral Services and Oneida appearing in its portfolio. The agency positions itself as a collective of in-house creative specialists, with a team of 11-50 people covering strategy, creative, content, digital and social disciplines under one roof. Services span SEO, PPC and paid advertising, branding, packaging design, digital strategy, marketing strategy and social media marketing, delivered through what the agency calls its Refinement process — a staged approach of distilling ideas down to a focused creative and performance solution. Project work described on the site includes brand identity and website development (for example for Astech), packaging refreshes (SKIL), and integrated campaigns combining research, strategy, creative and content production for clients like Deichmann, BOOST Drinks and EGO. For established consumer brands such as AkzoNobel, Dulux and Dulux Trade, the agency has produced creative and social content. Work is generally structured around a client relationship managed by an account team, supported by creative and content production functions, indicating a full-service model rather than a single-discipline specialism.