Room 58

Based in Cheltenham, England, Room 58 works within the powersports and motorcycle retail sector, building website and software solutions for dealers and for the global brands that supply them. Its client base includes Harley-Davidson, Triumph and KTM approved dealer networks, alongside multi-brand retailers, and it also supports OEMs looking to manage brand consistency across distributors and markets internationally. The company began as a full-service creative agency before developing into a software provider, and it maintains in-house design, technical, multimedia, photography and videography capabilities including a green screen studio. For dealers, services extend beyond core website development into a set of digital marketing offerings: SEO/SEM with geo-targeting, e-commerce functionality, live chat, email marketing and email hosting, and AI-assisted content creation. These sit alongside a wider software suite that includes a customer relationship manager, a financial compliance platform for tracking and approving financial promotions through automated workflows, and a Brand Asset Manager for distributing marketing assets to dealers, regions or markets in multiple languages. The stated approach centres on design-led, easy-to-use platforms intended to require little training, with the aim of generating leads for dealers while helping OEMs protect and manage brand consistency across their retail networks. Room 58 is now part of the LeadVenture group.