RoomtoBoom

Based in Littleton, New Hampshire, in the White Mountains region, this small agency specializes in marketing for the hospitality and vacation rental sector. Founded by Chris and Cindy Meunier, who moved to New Hampshire from Texas in 2013 after decades in web-based marketing and IT services, the company works with bed and breakfasts, inns, cottages, cabins and vacation rental properties, along with businesses affiliated with them. The team size is small, between one and ten people, and the focus stays narrowly on helping hospitality property owners and managers increase occupancy rates through online channels. Services cover social media management and advertising, web design, graphic design, and search engine optimization, all oriented toward the vacation rental and lodging niche. On the social media side, work includes maintaining a professional presence with eye-catching imagery, running ongoing promotions aimed at former and prospective guests, and encouraging referrals through social channels. Web design work centers on responsive, elegant sites accessible across smartphones, tablets, laptops and PCs, paired with photography and graphic design intended to attract bookings, and SEO intended to improve search rankings. Blogging is also offered as a recurring service, using keywords, phrases and links to target local search results, highlighting area activities and amenities, and promoting a property's hospitality offerings, with the stated aim of generating more inbound links and, in turn, more guest bookings.