Ryco Marketing

Founded in 2006 and based in Dublin, Ryco Marketing is a small digital agency working with businesses across Ireland, including ecommerce retailers and larger organisations such as Vodafone, BMW, AIB Bank, Butlers Chocolates and Sport NI. The team, described as a group of marketers, creatives and developers, positions itself around outsourced digital marketing support, acting as an external marketing department for a flat monthly fee for clients who prefer not to build an in-house team. The agency's stated services span SEO, PPC, web design and development, ecommerce, UX/UI design and mobile app development. Its SEO offering covers SEO consultancy, content strategy, analytics consultancy, online reputation management, penalty removal and white label SEO for other agencies. On the ecommerce and web design side, work includes Magento development and support, IRP Commerce implementations, and UX research aimed at building customer personas, optimising customer journeys and improving conversion rates and web vital scores to reduce cost per acquisition. Listed case studies cover ecommerce development and hosting for Vodafone stores, Magento builds for BMW, an Olympics-related ecommerce site for Team GB, Magento consultancy for AIB Bank, ecommerce consultancy for Butlers Chocolates, and digital marketing consultancy and training for Sport NI. The agency also references marketing strategy and lead generation work alongside its core SEO and ecommerce services.