Search Focus

Search Focus is a freelance SEO operation based on Wigan Road in Ashton-in-Makerfield, run as a small operation (1-10 people) serving businesses across Wigan and the wider United Kingdom. The website describes 23 years of experience and positions the operator as a freelance consultant rather than a full agency, working with companies that want a dedicated point of contact for search marketing rather than a larger team-based setup. Services are aimed at businesses wanting to improve local search visibility, alongside broader digital marketing support. The declared services centre on Search Engine Optimization and Pay Per Click, with the site also listing Local SEO, WordPress SEO, Conversion Rate Optimisation, social media marketing, and WordPress web design. Additional offerings include White Label SEO and SEO outsourcing for other agencies. Described methods include improving page authority through content creation, analysing competitors' backlinks to identify opportunities, monitoring algorithm updates and search trends, and setting up brand mention alerts to track online presence. The site also offers a free SEO audit as an entry point for prospective clients and references tailoring strategies to industry trends and user behaviour for local SEO work. Contact is handled directly by phone or a website enquiry form, consistent with a freelance, one-to-one service model rather than a larger account-management structure.