Search Group

Based in Nedlands, Western Australia, Search Group is a small digital marketing team serving Perth-based businesses that need help with search visibility, paid advertising and online brand management. The agency positions itself as a Google Partner and Bing Ads company, working with businesses that may lack in-house resources for ongoing digital marketing, such as regular social media posting or technical SEO maintenance. Its focus spans local, national and international search visibility, with services structured around SEO plans and Search Marketing Integration packages tailored to a client's industry, competitors and unique selling proposition. The agency's service list covers technical, local, international and mobile SEO, along with forensic SEO, ethical SEO, negative SEO monitoring, and Google manual penalty recovery. It also runs an in-house SEO program and tracks Google algorithm updates as part of ongoing account management. On the paid media side, Search Group manages PPC campaigns across the Google Search Network, Google Display Network, Google Merchant Product Listing Ads, and remarketing through Google Ads, as well as social PPC on Facebook, LinkedIn, Twitter and Instagram. Additional offerings include content creation, email marketing, online reputation management, link building, local business submissions, and consulting on online marketing strategy and crisis management. The agency also uses website monitoring and reporting tools to track visitor behaviour, applying this data to adjust site layout and content aimed at improving conversions.