Semantic Search Marketing

Based in Vancouver, Semantic Search Marketing works with brands seeking visibility in AI-driven discovery tools rather than only traditional search engine rankings. The team, sized between 1 and 10 people, focuses on how businesses are understood, cited, and recommended within AI-generated answers from systems such as ChatGPT, Google AI Overviews, Gemini, and Perplexity. Its stated point of difference is shifting attention from ranking pages to being referenced within AI answers, combining SEO, PR, and brand authority to reflect how discovery works across multiple sources. Services are organized into three areas: online training courses, live workshops, and strategy and consulting. The self-paced training courses are designed to build foundational knowledge of AI search and provide frameworks teams can apply independently. Live workshops are interactive sessions intended to help teams apply AI search strategies in real time through hands-on exercises, resulting in a bespoke framework for implementation. Strategy and consulting engagements combine AI search, semantic SEO, and authority-building, aiming to identify opportunities tied to visibility, engagement, and credibility. The agency also offers an AI visibility audit, which examines a brand's content, site structure, and authority signals to assess how likely it is to be referenced in AI-generated responses, and to pinpoint where discoverability is breaking down.