ShasBa Marketing

Founded in Montréal in 2023 and operating as a remote-first team, ShasBa Marketing works with small and mid-sized businesses across Canada and the United States. The agency positions itself as a strategy-led digital marketing consultancy rather than a channel-by-channel service provider, aiming to help clients whose SEO and paid media campaigns generate traffic but fail to convert it into qualified leads. It is an active member of the Chambre de commerce du Montréal métropolitain, maintaining ties to the local business community while serving clients beyond the region. The team is small, in the 1-10 range, and describes its background as drawing on over 14 years of combined hands-on experience in SEO, PPC, content marketing, and social media across various industries. The agency's declared services include Search Engine Optimization, Search Engine Marketing, Social Media Management, Email Marketing, Digital Strategy, and Web Development. Its stated approach centers on aligning these channels around a single growth objective instead of running them independently, on the premise that disconnected efforts undermine return on investment. Specific methods mentioned include semantic SEO built around real search intent, paid media campaigns guided by clean data, and audience-first content intended to support both visibility and conversion. ShasBa Marketing frames its role as a strategic partner working alongside SEO, paid media, content, and conversion strategy to improve lead quality and strengthen market presence over time, rather than optimizing for short-term metrics alone.