Simon Leigh | Pure Reputation

Based in London, Pure Reputation focuses specifically on online reputation management rather than broader digital marketing, working with both individuals and companies. Clients include those seeking to clear unwanted personal content and move on from past issues, as well as businesses and organisations dealing with damaging reviews or coverage, including cases where reputational harm stems from financial disputes or targeted attacks by former employees. The agency states it has clients globally and handles cases requiring geo-targeted approaches for clients with overseas interests, alongside standard UK-based work. The agency's stated services centre on removing or suppressing negative Google results sourced from news articles, images, court orders, forums and threads, as well as negative social media content across platforms such as Facebook, Instagram, YouTube and X. It also addresses negative reviews on sites including Google Reviews, Trustpilot and industry-specific review platforms. Additional listed services cover personal and company ORM, Wikipedia page creation, Google Suggest correction, and Google Maps optimisation. Its working process is described as getting to know the client, building a bespoke campaign, applying a tested strategy, and launching the campaign, supported by a dedicated account manager and flexible contract terms. The company operates as a trademarked name of Online Reputation from Pure Ltd, registered at Primrose Street, London.