Simplifix Studio

Simeon Nenov founded this small Sofia-based studio in 2019 to combine web design and digital marketing under one roof, working mainly with small and medium-sized businesses that need both an online presence and stronger branding offline. The agency is an official Shopify Partner and works across industries including e-commerce, cosmetics and beauty salons, automotive, and general business services, building sites for corporate clients, law firms, online stores, agencies, service businesses, sports sites, and blogs. Its work is organised around two platforms, WordPress and Shopify, chosen according to each client's specific case rather than a one-size-fits-all approach. Website builds are custom-coded rather than based on pre-made themes, with individually designed templates for product pages, homepages, and category pages, aimed at both usability and SEO readiness. Beyond design and development, services cover site maintenance and management, SEO, and Google and Meta advertising. The SEO process follows a defined sequence covering technical optimization, site structure, topical authority building, and product-page template optimization, with stated experience in cosmetics, automotive, and agriculture sectors. A more recent addition is a compliance solution for displaying prices in both leva and euro on Shopify stores, following the August 2025 regulatory requirement in Bulgaria. The studio also offers automation services alongside its core web and marketing work.