Slanted Frame

Based in Toronto, Ontario, Slanted Frame is a small marketing team (1-10 people) that positions itself as a B2B content marketing agency. Its stated focus is on tech, SaaS, and startup businesses, aiming to help these companies acquire, close, and retain customers through strategic, data-driven content marketing rather than general consumer-facing work. The agency's declared service list spans Search Engine Optimization, Digital Strategy, Content Marketing, Conversion Optimization, and Email Marketing, and its site organizes expertise into areas including SEO, Content Strategy, B2B Inbound Marketing, B2B Digital Marketing Analytics, Account-Based Marketing, and Sales Enablement. Work is grouped under two broader outcomes: Customer Acquisition and Engagement & Retention, suggesting a funnel-oriented approach that pairs top-of-funnel content and SEO work with longer-term retention tactics. Industry focus is explicitly narrowed to Tech, SaaS, and Startups. The agency also offers reference materials tied to its methodology, including a B2B SaaS lead generation resource, a lead scoring template, a customer persona development kit, and a case study interview framework, indicating a structured, template-driven approach to planning and executing marketing programs for its clients. Contact is handled through a Toronto office address and direct email inquiry.