Strategy by Design

Based in Richmond, Virginia, Strategy by Design is a small team of ten or fewer people offering website design, SEO, branding and marketing services, with client work referenced in the New Orleans market. The agency describes working with businesses across sectors including restaurants and non-profits, and states it has handled hundreds of client projects, national campaigns and events over a long operating history, with an emphasis on long-term client relationships and repeat engagements spanning years. Services described include custom website design built to work across devices from smart TVs to phones and watches, and eCommerce builds ranging from simple PayPal checkout pages to full stores carrying thousands of products, either as custom builds or skins on third-party platforms. Search optimization work includes organic on-site changes paired with ongoing monthly auditing, framed around multiple service tiers depending on client needs. Auditing and analytics are positioned as a starting discovery step to understand a client's business, market and audience before design or campaign decisions are made. Additional offerings include reputation management through review monitoring and client dialogue, social media management, paid advertising campaigns with tiered budget options and reporting for tracking return on investment, content marketing including blog and copywriting support, and graphic design covering logos, branding, print materials and mascots.