The Online Marketing Co

A small team based in Liverpool, The Online Marketing Co works with businesses across Chester, North Wales, the North West and surrounding areas, offering online marketing support to shops and companies looking to build or improve their digital presence. Client examples described on the site range from a retailer moving beyond a Facebook-only presence to a business needing a website with multi-level staff access for a team based in different locations, indicating work with small to medium-sized businesses across varied sectors rather than a single niche. The agency's declared services cover Pay Per Click advertising, Social Media Marketing, Search Engine Optimisation, Email Marketing and Newsletters, Conversion Rate Optimisation, and Website Design and Development. PPC work is framed around managing Google Ads to raise visibility on search results, while SEO is positioned as improving a site's natural ranking over time. Social Media Marketing is described in terms of growing social presence and increasing conversions, and Email Marketing involves retargeting existing customers and subscribers through structured mail shots. Conversion Rate Optimisation focuses on turning existing website traffic into completed conversions through strategy adjustments, and the web design and development service centres on ensuring a site's appearance and functionality work as intended. The site notes that combining several of these services can bring added benefit, and prospective clients are directed to speak with a specialist to determine which combination of channels suits their goals.