the66th

Based in Vancouver, British Columbia, the66th is a small, founder-led SEO and GEO (Generative Engine Optimization) agency serving clients across Canada and the US. The team typically works with businesses generating at least $1.5M in annual revenue, though it also offers packages for qualified startups and companies willing to exchange equity for services. Client conversations and calls are handled directly by the founder, Liam, and the agency describes itself as working with premium brands, including at least one AI video company that raised a Series A round backed by a16z. The agency's core offering is search engine optimization, alongside newer generative-engine optimization work aimed at getting brands named inside AI tools such as ChatGPT, Perplexity, Gemini and Google AI Overviews. Additional listed services include web design, local SEO, Google Business Profile management, and SEO copywriting, with sector focus mentioned in health & wellness, e-commerce and SaaS. Its GEO approach builds on standard SEO foundations by adding trust signals, schema markup, structured data and content designed to be cited by AI models, rather than only ranked by search engines. Engagements typically begin with a free 30-minute audit of a site's search and AI visibility, followed by an ongoing process supported by transparent, regular reporting so clients can track what is working.