Trumpet

Based in New Orleans at 900 Camp St, Trumpet describes itself as a decentralized, independent agency serving organizations it calls "purposeful companies," with client work spanning tourism (Louisiana Office of Tourism, New Orleans & Company, The Sazerac House), financial services (Credit Human), consumer goods (Celevate, Swerve Sweetener, Bengal Roach Spray) and nonprofit/cultural institutions (Louisiana Endowment for Humanities). The agency operates with a small team, including a founder/executive creative director, a CEO partner, a senior art director, a digital analyst, and a partner with finance industry background. Its stated approach centers on building what it terms "Believable Brands" by activating brand purpose ahead of product benefits as a means of deepening customer connection. Services are organized around three areas: advertising (integrated campaigns, content development and strategy, paid media and optimization, email strategy, CRM and sales integration, experiential marketing, and performance KPIs tied to efficiency and return), brand identity and design (naming, web design and development, UX/UI/IA), and purpose definition work (stakeholder and values workshops, business opportunity and positioning, audience segmentation, and an analytics framework distinguishing near- and long-term outcomes). A further offering, described as brand consulting, addresses internal purpose and values transmission, alignment across employees, shareholders and stakeholders, internal communications strategy, and a transformation roadmap measured through what the agency calls "Believability KPIs" covering sentiment and net profit. The agency also publishes thought-leadership content on topics such as purpose-driven branding and rebranding strategy.