Upkeep Media Inc.

Based in Montréal, Upkeep Media Inc. specializes in marketing for property management companies, working with single-family, multi-family, and vacation rental property managers. The agency has worked with more than 300 property management companies, positioning itself as a marketing partner focused specifically on this industry rather than serving a broad range of business types. The agency's service offering is organized around the specific needs of each property management niche. For single-family property managers, services include Google Ads, Facebook Ads, website design, reputation management, content marketing, and SEO. Multi-family and vacation rental clients are offered Google Ads, website design, reputation management, and SEO. Beyond paid advertising management, Upkeep Media builds websites intended to represent a property management brand, works on improving online reputation so prospective clients see favorable reviews, and produces content aimed at generating targeted leads and educating clients. Its PPC work centers on managing ad spend on Google Ads and Facebook Ads to improve return on investment, while SEO work is aimed at increasing organic website traffic and search rankings. Client engagements reportedly include monthly update meetings with documented reporting. The agency also produces resources such as a blog, video library, and downloadable guides related to lead generation and marketing checklists for property managers.