Visualsoft

Based in Stockton-on-Tees, Visualsoft operates as a retail-focused agency serving UK merchants, with a stated base of over 800 active clients. The agency organises its work around Shopify, covering new builds, migrations for retailers moving onto the platform, and ongoing support for merchants already using it. Its team of 200+ works across marketing, website development and consultancy, positioning itself around the concept of "unified retail" — connecting online stores, in-store technology, marketing campaigns and custom apps so that customer context carries across touchpoints. Services described include Shopify store builds and migrations, Shopify POS and app development, and Shopify-specific SEO, design, conversion rate optimisation (CRO) and ongoing feature support. Marketing services extend to paid search, paid social, affiliates, Amazon marketplace management, customer engagement and email marketing, alongside general SEO and CRO work outside the Shopify-specific offering. On the technical side, the agency provides custom software development, e-commerce development, application management and support, and website migrations and support for merchants not on Shopify. Consultancy services cover e-commerce and digital strategy. The agency also produces guides and reports on retail topics such as unified commerce, customer engagement and sector-specific trends in fashion, footwear, and health and beauty, and runs a physical Retail Hub Experience space in London for demonstrating retail and in-store innovation.