Weidert Group

Based in Appleton, Wisconsin, Weidert Group is a small agency, with a team of ten or fewer, focused specifically on industrial and B2B manufacturing companies. Rather than serving a broad client base, the agency positions itself around fit, outlining who it works best with and how it structures engagements, and centers its work on HubSpot expertise applied to the manufacturing sector's marketing and sales challenges. The agency's stated areas of work include marketing planning and strategy, lead generation, website strategy and development, sales enablement and automation, and HubSpot implementation and training. Alongside these, its declared services span SEO, web design, CRM consulting and systems integration, content marketing, conversion optimization, pay-per-click advertising, and social media marketing. Weidert Group presents itself through case studies and a work showcase documenting client projects, and supports its marketing approach with a range of educational resources, including a knowledge hub, video library, downloadable guides, a blog, and a podcast called The ChangeOver. The company also publishes information about its team, culture, and speaking engagements, reflecting an approach that combines direct client services with ongoing content aimed at industrial and manufacturing audiences. Contact points are organized by function, covering new business, billing, and general agency inquiries.