Xpark360 advertising agency

Based in Lagos, Xpark360 is a full-service creative and advertising agency working with local and international companies operating in Nigeria's market. Its client base spans ambitious startups to established household names across diverse industries, and the agency positions itself as a communications partner rather than a single-discipline provider, aiming to help brands build visibility and connect with audiences in a competitive commercial environment. The team size is small, in the 1-10 range, and the agency operates from Lagos as its base of activity. The service list covers Search Engine Optimization, Advertising, Branding, Public Relations, and broader marketing work, delivered under a "360°" approach that combines strategic media planning and buying, digital marketing, experiential activations, graphic design, and brand strategy and ideation. Advertising work extends into traditional channels including billboard, radio and TV advertising, with one described campaign placed on a large-format billboard in Nigeria for a banking client. Creative communication and brand storytelling are presented as central to its approach, with campaigns intended to combine media reach (from large outdoor placements to digital formats) with creative concepts aimed at generating audience engagement and brand recall. The agency also offers a complimentary short strategy audit as an initial engagement point for prospective clients.