Yellow Walls

Based in North Miami, Florida, this small digital marketing agency positions itself as a service partner for e-commerce and Amazon sellers, while also working with clients across professional services, B2B and B2C sectors. The team is led by Alexander Kovalov and operates with a small staff, offering an intro call to prospective clients to assess business goals and fit before engagement. The agency's service list covers marketing strategy development, search engine optimization, performance marketing (paid campaigns on Google, Bing and Meta), e-commerce optimization, customer retention, and website development. Its SEO work is described as spanning technical audits and content aimed at improving rankings in both traditional search engines and AI-driven search ("GPTs"). Performance marketing is framed around a data-driven approach to ad spend across multiple platforms, with attention to campaign optimization and conversion tracking. E-commerce optimization efforts focus on conversion rates, user experience and average order value, while customer retention work centers on strategies to increase customer lifetime value. Website development is described as producing conversion-focused sites rather than purely visual ones. The agency frames its overall approach around three principles: acquiring more customers, increasing spend per customer, and increasing purchase frequency.