Zipie

With offices in Lexington, Kentucky and New York, New York, Zipie operates as a full-service digital marketing agency serving businesses across industries, with a small team of one to ten people handling client work. The agency describes its approach as combining strategy and consulting, digital marketing, social media management, and creative design, positioning itself as able to take on a broad range of marketing challenges by having its various services and staff work together rather than in isolation. Its site references work for brands in sectors such as agriculture, bourbon and spirits events, and equestrian competitions, indicating experience with regional and lifestyle-oriented clients. The declared service list includes search engine optimization, advertising, branding, conversion optimization, email marketing, pay per click, print design, and social media marketing, reflecting a full-service setup that spans both digital channels and traditional print. The agency frames its process as pairing creative ideation with a data-driven approach, aiming to build strategies tied to measurable client goals rather than creative work alone. Beyond client campaigns, Zipie produces its own editorial content, including a podcast-style series covering topics such as women in advertising, sports marketing and sponsorship, and social media trends, which it uses to discuss industry developments and share perspective on advertising, print, and marketing practice.