Zoe Web Solutions

Based in Bologna, this web agency works with businesses across Italy as well as clients abroad, including in China and Hong Kong. Founded in 2009, it serves professionals, artisans, entrepreneurs and companies looking to build a web presence without relying on paid advertising such as Google AdWords. Its client base spans various sectors, including examples cited on its site such as a company specializing in renovations and interior design, and a Japanese restaurant. The agency's core services cover website development, e-commerce (both B2C and B2B), web portals, custom content management systems and business management software, SEO and search engine positioning, and iOS/Android app development. Rather than using open-source platforms like WordPress or Joomla, it builds custom solutions on a proprietary CMS designed and optimized for SEO, aimed at generating lightweight, search-engine-friendly code. This CMS is offered under a "website rental" model, described as modular so that a site's structure and type can be changed later without requiring a full rebuild. The agency states it cannot guarantee first-page Google rankings but presents case examples, such as a renovation company maintaining consistent rankings over time for key industry search terms, as evidence of its SEO approach in practice.