Add People

Based in Hale, England, Add People is a digital marketing agency built specifically around the needs of small and medium-sized enterprises. With a team of more than 200 people and around two decades of experience working with growing businesses, the agency serves both e-commerce brands and lead-generation businesses across sectors, positioning itself as a partner for ambitious SMEs rather than large enterprise clients. The agency's work is organised around four main areas: pay-per-click advertising, search engine optimisation, e-commerce marketing, and AI-related services. PPC offerings cover social media advertising and lead-generation-focused campaigns designed to reliably drive high-quality leads. SEO services include local SEO for businesses with location-based customers, digital PR and link-building aimed at securing coverage in major publications, and a standalone SEO audit product that identifies quick wins on a site. For e-commerce clients, services extend to e-commerce PPC with retail-focused strategies, e-commerce SEO covering website copy and design, conversion rate optimisation for store and product pages, and Amazon advertising support. On the AI side, Add People offers a custom AI assistant called Say Hello for near-instant customer response and booking management, a rapid website build service called Smart Sites, and a free AI/GEO visibility review that checks whether AI platforms such as ChatGPT recommend a business to searchers.