appello Onlinemarketing

Based in Biedermannsdorf, in the greater Vienna region, appello Onlinemarketing is an owner-led advertising and online marketing agency founded by people who began working in search engine marketing (Google Ads) more than 20 years ago, and who still run the business today. The agency describes itself as independent and flexible, working with a mix of permanent staff and freelancers spanning different generations. Its client base ranges from sole traders and SMEs to mid-sized companies and international corporations, and it positions itself as a regional, boutique-style agency rather than a large network. Services cover search engine optimisation and search engine marketing (SEA), social media marketing, online PR, digital location marketing, lead generation and media planning, alongside web design, graphic design and print advertisement creation. The agency also offers custom web application programming, including LMS builds and Alexa Skill development, and provides strategic consulting to support clients in building a marketing plan. A notable offering is Localero, a digital location-marketing product aimed at businesses such as tradespeople, service providers, retailers and restaurants; it lists a business across up to 44 online portals, navigation systems and voice assistants, aims to support natural SEO rankings through consistent business data, allows management of Google and Facebook review ratings from one platform, and enables publishing of news updates across Google, Facebook, Instagram and other channels.