Avantare Inteligência Digital

Based in Rio de Janeiro, Avantare Inteligência Digital works with companies seeking to structure marketing and business decisions around data and artificial intelligence. The agency has over 12 years of experience in digital analytics projects, having evolved that background into a broader offering centered on data-driven marketing and its own technology platform, Trivicta. Its work is organized around three areas: data strategy and governance, analytics/tracking/data engineering, and activation, personalization and insights, targeting organizations that need more reliable data foundations to support marketing and business performance. Concretely, Avantare's services include Google Analytics consulting (covering GA4, Google Analytics 360 Suite, and Google Analytics audits), Google Tag Manager implementation, mobile analytics and Firebase setup, and business intelligence dashboard creation. On the data governance side, deliverables include structuring governance policies, building data-driven operating models, and running alignment workshops between marketing and business teams. In analytics and engineering, the agency implements tagging, tracking and multichannel integrations, organizes and structures data storage, and builds dynamic dashboards and reports. For activation and personalization, it develops automated and personalized marketing journeys, runs communication tests and experiments, and produces ongoing analysis and optimization recommendations. These capabilities feed into the Trivicta platform, which connects data quality management, dashboards, audience activation and predictive models, and the agency also offers Marketing Mix Modeling as part of its service set.