Baden & Co.

Operating from Eugene, Oregon, Baden & Company is a small marketing agency serving clients across the Pacific Northwest and beyond, including businesses in retail, healthcare, education, finance and community organizations. Its client list spans sectors such as home improvement, higher education, investment advisory services, hearing and dental practices, health plans, jewelry retail and agricultural business, indicating a practice built around regional and local advertisers rather than a single industry niche. The agency has been operating since 1979 and describes its work as informed by long-term client relationships and detailed audience research rather than one-off creative output. The agency's declared service areas cover brand development, market research, internet marketing, media placement and creative production. Within branding, it offers strategic planning, positioning, brand audits and public relations; market research services include consumer behavior analysis and competitive landscape studies. Internet marketing offerings include website and app design, search engine optimization, social media marketing, PPC, display and email marketing. Media placement services extend to television, radio, outdoor, print and direct mail campaign planning and purchasing, along with post-buy performance analysis. Creative services listed include concept development, art direction, copywriting, logo and identity design, broadcast production, photography, graphic design, signage, point-of-sale displays and product packaging. According to its own materials, the agency has received advertising recognitions including a Clio award, Telly awards, Silver Microphone Awards and honors from regional advertising federations and education-sector award bodies.