Better Image

Based in Cary, North Carolina, Better Image works with local small businesses in the Raleigh-Cary area, having designed and optimized more than 100 such websites since 2008 (with the agency itself operating since 2006). Clients mentioned include businesses like Windows Doors & More, Arbormax Tree Service, Market Imports, and Raleigh Premium Cabinets, indicating a focus on service-based and retail-type local operations rather than large corporate accounts. The team is small, with a named contact (Chip Pintilie) handling client work directly, positioning the agency as a hands-on, personal alternative to larger firms. The agency's core offering pairs web design with search engine optimization, building sites with SEO structured in from the start rather than added afterward. Services are sold as tiered packages: web design starting from $1,500, an "Optimized Small Business" package at $2,500, a combined design-plus-SEO package at $3,500, and ongoing local SEO and marketing support at $500 per month. Its SEO approach emphasizes proper information structuring on the site to achieve local search rankings, aimed at generating consistent lead flow for small businesses rather than long-term contractual commitments. Website development uses WordPress, and marketing efforts are targeted specifically at improving local search visibility and converting website traffic into leads for businesses in the Raleigh, North Carolina region.