Bikash yadav

Bikash Yadav operates as an independent SEO consultant and content writer based in Kathmandu, Nepal, working as a solo freelancer (team size 1-10) rather than a traditional agency. The practice serves individual businesses across sectors such as healthcare (physiotherapy clinics, oncology practices) and tourism (trekking and adventure companies), with case studies indicating work with both local Nepali clients and international-facing businesses. Engagements are structured around direct one-to-one client relationships, offered through free SEO audits and consultations as entry points. Services center on search engine optimization and content marketing, broken into specific components: keyword research aimed at identifying commercial search intent, technical SEO covering site speed, indexing, Core Web Vitals and schema markup, and content optimization for blog posts and landing pages focused on structure, readability and calls-to-action. Local SEO work includes Google Business Profile optimization and local citation building, illustrated by a documented case for a physiotherapy clinic tracking interactions and direct calls generated through Google. Link building is described as contextual and outreach-based, using guest posts and digital PR rather than volume-based tactics. Analytics and conversion tracking rely on GA4, Google Search Console, SEMrush, Ahrefs and heatmap tools to monitor performance and identify growth gaps. Case studies reference measurable outcomes including changes in clicks, impressions, average search position, and traffic growth over defined time periods for named client projects.