BrandStar

Based in Pompano Beach, Florida, BrandStar is a marketing and production company founded in 2005 that combines branded television, video production and digital strategy under one roof. Its client base spans large national brands seeking broadcast-level exposure as well as businesses looking for full-funnel marketing support, and its work has appeared on networks including Lifetime, Fox and Bloomberg. The agency positions itself at the intersection of entertainment and marketing, aiming to connect brands with audiences through storytelling that carries across TV, digital and cultural channels. Its service offering is organized into three areas: Entertainment, Studios and Marketing. Entertainment covers national and local branded TV segments, TV show sponsorships, and social/promotional support tied to its television programming. Studios encompasses production work, including LED volume stages in Florida and Hollywood, virtual production, podcasting, event activations, interactive explainer videos and direct response video. Marketing services include market research and strategy, brand identity and positioning, media buying across TV, OTT and radio, digital and performance advertising, public relations, social media and influencer work, website design, SEO and AI optimization, ecommerce and conversion optimization, CRM and marketing automation, and outbound marketing. The agency describes its process as the "IDD" method — Identify, Develop, Distribute — which moves from uncovering brand insights through creative development to distribution strategies spanning awareness, consideration and conversion stages.