BYD

Based in Lisbon, this agency has operated since 2009 with a small team of up to ten people, working across sectors that include banking and finance, real estate, health and beauty, B2B, energy and telecommunications, hospitality, e-commerce, retail, and startups. Its client base spans companies with brand-positioning needs as well as those seeking ongoing digital marketing execution, reflecting a mix of strategic consulting and hands-on campaign work. The service offering covers search engine optimization alongside generative engine optimization, positioning it to address both traditional search visibility and newer AI-driven discovery channels. Digital strategy work sits alongside advertising, which includes online publicity and interactive ad campaigns, and is paired with conversion rate optimization and data analysis to track performance. Email and SMS marketing round out the direct-response side of the practice, supported by marketing automation for ongoing lead nurturing. Beyond performance channels, the agency also handles brand and positioning work — including brand audits, market studies, brand architecture and identity — plus content production for social media, community management, influencer marketing and video production. On the digital build side, it develops institutional websites, online stores, applications, web views and custom digital platforms, including UX audits. This combination allows engagements to move from brand strategy and content through to website development and paid, organic and lifecycle marketing under one structure.