Caffeinate Digital

Based in Mount Hawthorn, Perth, Caffeinate Digital works with businesses across Australia, with stated focus areas including automotive, trades and home services, professional services, and retail and eCommerce. The agency is small, with a team of between one and ten people, and describes itself as building its own software rather than reselling third-party tools. It positions its offer around combining marketing, in-house software and AI solutions within one team. The agency's declared services span SEO, digital strategy, email marketing, web design and development, AR/VR development, and web development, alongside paid media work covering Google Ads, Meta and Microsoft Ads. Its SEO approach is described as combining content depth with technical discipline, and it also offers AI search optimisation aimed at visibility within tools such as ChatGPT and Perplexity. Web work is described as custom-coded rather than built on page builders, and eCommerce sites are evaluated on revenue per session. Caffeinate Digital has developed its own products, including Odin Dealer, a CRM for Australian car dealerships covering inventory ingestion, lead management, AI calling, and email and calendar sync, and ConversAI, an AI live chat tool for handling website enquiries. The agency states that campaign builds, audits and optimisation run through its own agent tooling on the Google Ads API, with staff setting strategy and approving output. Client engagements are structured into phases covering discovery and audits, campaign and asset build, launch and reporting, and ongoing optimisation cycles.