CBdesign

Based in Cali, Colombia, CBdesign is a small custom software and digital strategy agency working with corporate clients across Latin America, the United States and Spain, based on the international client references described on its site. Its work centers on transforming operational complexity into digital systems for companies dealing with logistics, inventory management and online sales, rather than serving as a generalist marketing shop. The agency's declared services span SEO, advertising, digital strategy, social media marketing and web design, but the site itself emphasizes custom web application development, software engineering and web performance optimization (WPO), with stated focus on reducing server load and improving latency. It builds internal tools for inventory synchronization, automated shipping label and tracking generation, and real-time auditing, aimed at removing repetitive operational tasks from client teams. On the ecommerce side, CBdesign describes building transactional online stores with native integration of payment gateways and deep inventory synchronization, rather than basic catalog sites. It also implements an AI agent configured for WhatsApp, designed to handle catalog queries, respond to customer objections and support high-volume sales conversations, integrating via API to adapt to variable transaction volumes.