Clever Calicco

Based in Edmonton, Canada, Clever Calicco is a small digital marketing studio run by Candice, operating as a virtual assistant-style marketing support service for small business owners, coaches, and creatives. Rather than acting as one specialist contractor among many, the studio positions itself as a single point of contact for businesses that need marketing strategy and hands-on execution combined, aiming to replace scattered tools, notebooks, and disconnected freelancers with a more connected system. The work covers website strategy and updates, including copy, page structure, UX improvements, landing pages, and ongoing maintenance, alongside SEO and blog optimization such as keyword work, internal linking, metadata, and content planning. Additional services include email marketing and newsletters, LinkedIn and social media content, lead magnets, backend marketing systems, reporting and recommendations, and AI-supported workflows. Branding, ecommerce marketing, and broader digital and marketing strategy are also listed among the agency's offerings. The approach is described as full-service, moving beyond advice-giving into planning, building, managing, and improving marketing pieces on an ongoing basis. Prospective clients are directed to apply for a consultation, and initial contact is handled directly by Candice, reflecting the studio's small, personal team structure.