Devise Marketing

Based in Marchwood, near Southampton in Hampshire, England, Devise Marketing works with businesses in competitive and challenging industries, including engineering, healthcare, consulting, retail, professional services and technology. The agency was founded by Mike Essex, who previously held senior marketing roles at Bowman Power, Johnson & Johnson, Petrofac and Koozai, and who is a Member of the Chartered Institute of Marketing. The team of 1-10 people positions itself as suited to sectors where a single deal can represent significant revenue, and where generic marketing approaches may not fit the sector's specific challenges. Services are grouped into three areas: strategy, tactics and training. Strategy work covers marketing audits, marketing plan development, budget creation and growth strategy, including acting as a virtual Marketing Director. Tactical delivery spans SEO, PPC, social media, email marketing, digital PR and direct marketing, aimed at running day-to-day activity efficiently. Training is offered to upskill existing marketing teams or help build new ones, delivered either at client offices or at other locations. The agency describes its approach as grounded in established marketing principles rather than short-term tactics, with campaigns designed to support measurable business outcomes rather than vanity metrics, and delivered by staff with both in-house and agency backgrounds plus digital marketing qualifications.