Digioptimizer

Based in Brampton and also describing itself as working out of Toronto and Milton, DigiOptimizer is a small digital marketing team, founded in 2015, that works with businesses across Canada and the USA. The agency positions itself as a generalist digital partner for companies looking to build online visibility, covering both marketing and technical development needs under one roof rather than specialising in a single channel. Its declared service list spans search engine optimization, pay-per-click and paid ad campaign management, social media marketing, web development, e-commerce development, mobile app development, custom software development and application testing. Described working methods include developing digital marketing strategy tailored to a client's industry and goals, conducting market research and competitor analysis to inform campaign direction, setting up paid advertising campaigns through keyword research and ad platform selection with tailored creatives, and applying marketing automation to streamline lead nurturing and campaign management. The site also references data-driven A/B testing as part of its approach to improving conversion rates. Alongside client services, the agency lists outsourcing and franchising among its business areas, indicating it also works with other businesses on partnership-based arrangements rather than only direct client campaigns.