DigiSearch

Based in South Yarra, Australia, DigiSearch is a small search marketing agency structured to work with businesses of varying sizes, positioning itself as an alternative to larger agencies through what it describes as "agency service, consultant price." Its stated focus is on industries such as accounting, hospitality, trades, real estate and dental practices, among others referenced on its site, and it works directly with business owners on a consultative basis rather than through standardised packages. The agency's core service is search engine optimisation, supported by a market analysis process that assesses a client's position relative to a set of competitors and researches how potential customers search for the products or services on offer. This research is used to guide content optimisation aimed at improving search rankings. DigiSearch also offers web design, framed as a necessary companion to SEO on the basis that driving search traffic to a poorly designed site has limited value, and conversion rate optimisation to improve how that traffic performs once it reaches a site. Prospective clients are offered a strategy call to review objectives and a free evaluation providing an analysis of potential growth areas. The agency states that it deliberately concentrates on search marketing as its primary discipline, adding web design and conversion optimisation only as supporting services rather than as separate offerings pursued independently.