Digitaloft

Based in Kendal, Digitaloft works with marketing leaders looking to drive commercial growth through search, partnering either on end-to-end SEO programmes or on standalone services that support in-house teams. Its client roster spans sectors such as travel and business services, healthcare, hospitality, B2B lead generation and homeware, with case studies referencing brands including Booking.com for Business, Harley Street Skin Clinic, Emma, Christmas Tree World and Sopro. The agency positions itself around getting clients found in "buying searches" — the moments when people are deciding what to purchase and from whom — across traditional, AI and social search channels, framing revenue rather than traffic or rankings as the core measure of success. Its declared services cover SEO, public relations and content marketing, delivered through capabilities including search strategy, technical SEO, content, digital PR and GEO (generative engine optimisation for AI search). Work is organised around a proprietary methodology called the Buying Search Framework, which aims to connect traditional and AI search visibility to commercial demand by identifying how much revenue is available from specific searches, where it sits, and how to capture it. Engagements typically begin with an assessment of revenue being missed due to poor visibility, with progress tracked monthly against this baseline. Digital PR work described includes securing topically relevant media placements and links to support both SEO performance and brand visibility, integrated alongside technical and content SEO within combined campaigns.