Drive Social Media

Founded in 2017 and based in St. Louis, Missouri, Drive Social Media is a digital marketing agency with a team of 11-50 people. The agency works with franchise organizations as well as individual businesses, connecting national messaging to local audiences across multiple locations. Its client base spans a range of industries, with an emphasis on partners seeking measurable revenue outcomes from their marketing spend rather than engagement-based metrics. The agency's declared services include search engine optimization, branding, social media marketing, web development, email marketing, and video production, alongside paid social, pay-per-click, augmented reality, and public relations work. Its stated methodology begins with extracting data from a client's existing systems, such as POS, CRM, and VOIP software, which is analyzed to identify why customers buy and who current and future customers are. This data is fed into Marketing Milk, the agency's proprietary platform, via custom API integrations, allowing clients to view dollar-in, dollar-out return on investment in a dashboard built around revenue-driving KPIs rather than likes, comments, or shares. From there, the agency describes handling paid social campaigns, custom design, photography, videography, and landing page development as part of a turnkey marketing offering. It also offers a free educational session covering the current state and trajectory of social media marketing to help prospective clients evaluate their strategy.