Escape Room PPC

Based in Wichita Falls, Texas, this agency focuses exclusively on marketing for escape rooms and similar pay-to-play attractions, including axe throwing venues, VR arcades, laser tag, mini golf, go-karts, bowling alleys and paintball facilities. Founded in 2023 and operating with a small team, it works with clients across the United States, United Kingdom, Canada and Switzerland, ranging from independent rooms to multi-location operators. The agency positions its work around one metric — bookings — rather than broader brand awareness goals. Services center on Google Ads management, covering Search, Performance Max and Display campaigns, alongside Meta Ads management, all built and adjusted around booking activity rather than clicks alone. Conversion tracking is set up through Google Tag Manager, Meta Conversion API, GA4 and server-side tracking, so that individual bookings, calls and form submissions can be traced back to specific keywords and ads. Budget is reallocated toward campaigns that produce bookings and reduced on those that do not, and competitor bidding activity is reviewed to identify keyword gaps in a given market. Clients retain ownership of their Google and Meta ad accounts and can view campaign performance through a live dashboard rather than waiting on periodic reports. Engagements run on a month-to-month basis without long-term contracts, and prospective clients are offered a free account audit before signing on.