Ferocious Media

Based in Jacksonville Beach, Florida, Ferocious Media is a digital marketing agency founded in 2006 that concentrates specifically on home service businesses — trades such as those in the plumbing, HVAC, and related contracting sectors — working with companies across the United States. The team, made up of 11-50 staff members with an average of 8+ years of experience in home service marketing, structures its work around a "Home Service VIP" program, pairing clients with a dedicated account strategist supported by PPC analysts, Local Service Ad specialists, SEO and Google Business Profile strategists, graphic designers, technical integration specialists, and content writers. Services offered include website design and development, organic search (SEO and local SEO), paid advertising, social media management, Facebook advertising, and graphic design. A described method involves feeding Google and Microsoft advertising platforms with quality data signals — such as unique calls lasting over 60 seconds, completed forms, and scheduler bookings — rather than counting all calls or short, low-quality ones, to better inform ad optimization algorithms. For clients using compatible CRM systems such as ServiceTitan, actual booked-lead and revenue data can be integrated into campaign tracking. Performance data is made available to clients through a reporting dashboard called Ferocious Reports. The agency holds certifications including Google Partner, Microsoft Select Partner, ServiceTitan Certified Provider, Yelp Ads Certified Partner, and Meta Marketing Partner, and states that clients retain ownership of their websites, content, ad accounts, and data.