Fikson

Based in Linz, Austria, Fikson is a small SEO agency (team of 1-10) specialising specifically in the iGaming and crypto-gambling sectors. It works with regulated operators — casinos, sportsbooks and crypto-gaming platforms — that face heightened scrutiny from Google under YMYL (Your Money or Your Life) standards. The agency positions its work around both traditional search visibility and the growing use of AI answer engines, aiming to get operators found in Google's index as well as cited in responses from ChatGPT, Perplexity, Gemini, Bing Copilot and AI Overviews. Fikson's service set covers six areas: iGaming-specific SEO addressing technical foundations, content architecture and authority building for casino, sportsbook and affiliate sites; Generative Engine Optimization, which structures entities, facts and content so AI systems can extract and cite them; AI visibility and LLM citation management, tracking and influencing how models describe a brand; technical SEO covering crawl and render audits, log analysis, indexation and Core Web Vitals remediation; digital PR focused on earned editorial coverage and links from legitimate publications rather than paid or bought networks; and market entry and localization work, including hreflang setup, local link ecosystems and jurisdiction-specific compliance content. Its stated process moves through diagnosis (technical, content and AI-citation audit), strategy, execution in sprints, and ongoing reporting on rankings, traffic and AI citation share. The agency states it does not use PBNs, link farms or grey-hat tactics.