Folks Digital

Founded in 2019 and based in Victoria, BC, Folks Digital is a small digital marketing team, with additional service focus in Vancouver, Ottawa, and Toronto. The agency works primarily with small businesses and contractor-type trades, with stated experience across industries such as optometry, painting, excavation, sandblasting, home renovations, restaurants, counselling/therapy practices, and roofing. Its client base appears to consist mainly of local and small-business operators seeking a full-service digital marketing partner rather than a single-channel specialist. Services cover search engine optimization, including local SEO packages, an SEO analysis tool, and platform-specific SEO for Shopify and WordPress sites, alongside white label SEO offered to other businesses. Website development includes design and build, ongoing maintenance, and hosting. Paid advertising is handled through Google Ads management and PPC packages, described as performance marketing. Social media marketing spans Facebook and Instagram marketing and LinkedIn Ads, with packaged options available. The agency also lists content marketing and graphic design among its declared services. Work is organized by industry, with dedicated SEO, PPC, and web design offerings built around sector-specific pages for trades and service businesses, and by location, with pages tailored to the Victoria, Vancouver, Ottawa, and Toronto markets. Prospective clients are directed to book a consultation, and the company publishes case studies, FAQs, and a blog as part of its online presence.