Gravitate

Operating out of Vancouver, Washington since 1999, Gravitate is a small digital marketing and web design agency working with clients across sectors such as travel, transit, and technology (its case studies reference a luxury travel brand, a transit company, and a technology firm). The team size is listed as 1-10, and work is presented through case studies covering site launches, conversion increases, and cost-per-acquisition reduction. The agency positions itself around full-funnel lead generation and measurable revenue outcomes rather than isolated metrics like rankings alone. Services cover web design and development built around conversion, alongside a "digital marketing" offering described as multi-channel and blended, including SEO, paid advertising, and paid social media. Its SEO approach is framed as building topical authority and prioritizing high-ROI content and activity over standalone keyword tracking. Paid social campaigns are run on channels including Facebook, Instagram, and LinkedIn, using audience targeting akin to account-based marketing, multiple ad and copy variations for testing, and retargeting to move prospects through the funnel. Gravitate also describes an AI search optimization service aimed at structuring content so it can be surfaced and cited by AI tools such as ChatGPT, Perplexity, Gemini, and Google AI Overviews, alongside more traditional search placements. Additional listed services include web maintenance and hosting, and the agency offers a free audit and a 90-day growth roadmap as part of its engagement process.