Groove Digital Agency

Groove Digital is based in Amsterdam and operates as a small team of one to ten people working as a Webflow Premium Partner. The agency describes itself as an AI-native studio serving SMEs and scale-ups, with client work spanning B2B, real estate, fintech and SaaS, hospitality, music and events, and ecommerce. Examples on its site include a crypto investment firm in Amsterdam, a hospitality client in Amsterdam it has now rebuilt three times over nine years, an automotive landing page project, and B2B companies in The Hague and Amsterdam. Work is organised through a framework the agency calls Sprints & Recipes™, breaking projects into stages such as Research, Brand, Content, Design, Build and Launch Sprints. Delivery relies on no-code and low-code tools, primarily Webflow and Shopify for build, Figma for design, and AI tools including Claude alongside automation via Zapier. Described services cover SEO, mobile app development, UX/UI design, web design and web development, with an emphasis on conversion-focused design. Case examples include migrating 1,646 URLs onto 301 redirects during a Webflow rebuild to preserve existing search equity, rebranding a fintech client and pairing the new Webflow platform with international SEO and link-building, and running head-to-head CRO tests comparing a newly built landing page against an existing page under identical ad traffic conditions.